Case Study Analysis Ideal Standard France: Pat Paterson

Ideal Standard France (ISF) has been in operation for 75 years, the two first manufactured goods are change products and sanitary china products. ISF has accounted for everywhere one-third of the total sales and almost one-half of heating business in Europe. Heating products make up approximately 90% of ISFs sales.

Strengths, weaknesses, Opportunities and Threats (SWOT)

American Standard invested $6 million at an ISF situation in the form of new equipment and machinery, which expanded the capacity of Aulnay by 50%. This additional ISF capacity is considered a key specialisation to plus production and sales. One of ISFs strengths is that it has been able to compete on its brand recognition and product design.

A large weakness of ISF is the arduous increase in COGS in the last six months (of 1974), if it continues at its present rate it could reach approximately $124,960 a 21% increase over the 1973 value. This is detailed by the first graph show in appendix A.

ISF prior management could deliver reduced employment too deeply and weakened their manufacturing cleverness; this is illustrated by the first chart in appendix A, which shows that the increase in COGS followed the decrease in employment. ISFs liquidity ratios show a declining track could be considered a financial weakness; this trend is detailed in the second chart of appendix A.



some other IFS weakness is the decline stocktaking turnover ratio; shown in appendix B, shows a reduction in how fast ISF is converting inventory into accounts receivable (4.65 to 4.61), this shows a small decline.

ISF has an opportunity to expand markets in Europe for boiler type products because there appears not to be a trend toward warm air or strained air heating systems as in North America. thither may be an opportunity to increase sales if the economic...

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