ID 5430 Bermet Dzhumadilova Marketing Assignment New product merchandise supposition: Instaglasses ? musical composition researching of a sore product creation, my care was catched by that item estimation of instaglasses. According to the article by Dave Parnack, instaglasses is a new product concept by German designer Markus Gerke. Influenced by Googles Project Glass, Gerke moldd to combine the idea of a camera-capable braces of glasses with the various filters of the Instagram photo-sharing mobile app. Respectively, to entertain clear, Instagram is an application to demand pictures with different effects and post them immediately. First, I would do a marketing research. And figure out markets require and in that locationfore train a quick research on number of lot using instagram. And also I would usage not a selling concept but a marketing concept. The going betwee n those two concepts is that in marketing concept genius provides things that people need, but selling concept is when you provide with things that you personally would like to sell, without considering if those gooods are in integrity needed. Also it is very all-important(a) to understand the marketplace. The marketplace are suppliers, competitors, intermediaries and customers. For example, in that sphere there are no competitors, because nobody else now provides instaglasses. Basically, one should beget out information about suppliers, intermediaries and decide if it is reliable to mildew with them. future(a) step is to nanalyze take careations of the customers. Analyze what customers expect and what we can really offer, to not disappoint customers. On that stage, I can already understand, if the product would be succesful in the market. Next stairs, such as marketing plan and capturing value, are the steps to make customer to buy the product.If you want to get a full essay, evidence it on our website: OrderEssay.net
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